/* Identidade: tinta de caneta sobre papel.
   Noite e Tinta fazem as seções escuras, Papel as claras,
   Caneta marca (risca, sublinha, preenche), Verde é exclusivo do botão do WhatsApp. */
:root {
  --papel: #F3F4F1;
  --branco: #FFFFFF;
  --noite: #0A142B;
  --tinta: #0E1A36;
  --tinta-2: #16264D;
  --caneta: #2346E0;
  --caneta-clara: #8CA2FF;
  --grafite: #586176;
  --nevoa: #AEB8D0;
  --linha: #D8DCE2;
  --fio: rgba(255, 255, 255, 0.14);
  --verde: #1FCB6B;
  --verde-claro: #43DC88;

  --margem: clamp(1.25rem, 5vw, 2.5rem);
  --raio: 14px;
  --larg: 92%;
  --peso: 600;
  --saida: cubic-bezier(0.2, 0.7, 0.1, 1);
  --grao: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='220' height='220'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.85' numOctaves='2' stitchTiles='stitch'/%3E%3CfeColorMatrix values='0 0 0 0 1 0 0 0 0 1 0 0 0 0 1 0 0 0 .55 0'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)'/%3E%3C/svg%3E");
}

*, *::before, *::after { box-sizing: border-box; }

html { -webkit-text-size-adjust: 100%; }

body {
  margin: 0;
  background: var(--noite);
  color: var(--tinta);
  font-family: "Archivo", "Helvetica Neue", Arial, sans-serif;
  font-size: 1.0625rem;
  line-height: 1.6;
  -webkit-font-smoothing: antialiased;
  text-rendering: optimizeLegibility;
}

h1, h2, h3, p, ul, ol, figure, table { margin: 0; padding: 0; }
ul, ol { list-style: none; }
img { display: block; max-width: 100%; height: auto; }
[hidden] { display: none !important; }

h1, h2, h3 {
  font-stretch: var(--larg);
  font-weight: var(--peso);
  line-height: 1.08;
  letter-spacing: -0.012em;
  text-wrap: balance;
}

:focus-visible {
  outline: 3px solid var(--caneta-clara);
  outline-offset: 3px;
}

.sr {
  position: absolute;
  width: 1px;
  height: 1px;
  overflow: hidden;
  clip-path: inset(50%);
  white-space: nowrap;
}

.caixa {
  position: relative;
  width: 100%;
  max-width: 80rem;
  margin-inline: auto;
  padding-inline: var(--margem);
}

.secao { padding-block: clamp(5rem, 12vw, 9.5rem); }

/* Seções escuras: fundo em degradê com grão por cima */
.escuro {
  position: relative;
  isolation: isolate;
  overflow: hidden;
  background: var(--noite);
  color: var(--papel);
}
.escuro::after {
  content: "";
  position: absolute;
  inset: 0;
  z-index: -1;
  background: var(--grao);
  opacity: 0.07;
  pointer-events: none;
}

/* Marca */
.marca {
  display: flex;
  align-items: center;
  gap: 0.6rem;
  font-weight: 700;
  font-size: 1rem;
  line-height: 1.2;
  white-space: nowrap;
}
.marca::before {
  content: "";
  flex: none;
  width: 0.5rem;
  height: 0.5rem;
  background: var(--caneta);
}
.marca span { font-weight: 400; color: var(--nevoa); }
@media (max-width: 40rem) { .topo .marca span { display: none; } }
.rodape .marca span { color: var(--nevoa); }

/* Botão do WhatsApp */
.botao {
  position: relative;
  display: inline-flex;
  align-items: center;
  justify-content: center;
  gap: 0.7rem;
  width: 100%;
  min-height: 4rem;
  padding: 1rem 2rem;
  border-radius: 12px;
  background: var(--verde);
  color: var(--noite);
  font-size: 1.0625rem;
  font-weight: 650;
  line-height: 1.2;
  text-decoration: none;
  box-shadow: 0 18px 40px -18px rgba(31, 203, 107, 0.65), inset 0 1px 0 rgba(255, 255, 255, 0.35);
  transition: background-color 0.2s, transform 0.3s var(--saida), box-shadow 0.3s;
}
.botao:hover {
  background: var(--verde-claro);
  transform: translateY(-3px);
  box-shadow: 0 24px 46px -18px rgba(31, 203, 107, 0.8), inset 0 1px 0 rgba(255, 255, 255, 0.4);
}
.botao:active { transform: translateY(0); }
.botao-icone {
  flex: none;
  width: 1.5rem;
  height: 1.5rem;
  transition: transform 0.35s var(--saida);
}
.botao:hover .botao-icone { transform: rotate(-10deg) scale(1.1); }

.botao-mini {
  width: auto;
  min-height: 2.75rem;
  padding: 0.55rem 1.1rem;
  border-radius: 10px;
  font-size: 0.875rem;
  gap: 0.5rem;
  box-shadow: none;
}
.botao-mini .botao-icone { width: 1.15rem; height: 1.15rem; }

/* Cabeçalho fixo */
.topo {
  position: fixed;
  inset: 0 0 auto 0;
  z-index: 20;
  color: var(--papel);
  border-bottom: 1px solid transparent;
  transition: background-color 0.35s, border-color 0.35s, backdrop-filter 0.35s;
}
.topo-grade {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 1rem;
  min-height: 4.5rem;
}
.topo .botao-mini {
  opacity: 0;
  visibility: hidden;
  transform: translateY(-6px);
  transition: opacity 0.3s, transform 0.3s var(--saida), visibility 0.3s, background-color 0.2s;
}
.topo.rolou {
  background: rgba(10, 20, 43, 0.95);
  border-bottom-color: var(--fio);
  -webkit-backdrop-filter: blur(16px) saturate(1.4);
  backdrop-filter: blur(16px) saturate(1.4);
}
.topo.com-botao .botao-mini { opacity: 1; visibility: visible; transform: none; }

/* Hero */
.hero {
  display: grid;
  background:
    radial-gradient(120% 90% at 100% 0%, var(--tinta-2) 0%, transparent 60%),
    linear-gradient(180deg, var(--noite), var(--tinta));
}
.hero-luz {
  position: absolute;
  z-index: -1;
  top: -10%;
  right: -30%;
  width: min(120vw, 62rem);
  aspect-ratio: 1;
  border-radius: 50%;
  background: radial-gradient(closest-side, rgba(35, 70, 224, 0.55), rgba(35, 70, 224, 0) 100%);
  pointer-events: none;
}

.hero-foto {
  position: relative;
  z-index: -1;
  height: min(60svh, 30rem);
  -webkit-mask-image: linear-gradient(180deg, #000 52%, transparent 97%);
  mask-image: linear-gradient(180deg, #000 52%, transparent 97%);
}
.hero-foto img {
  width: 100%;
  height: 100%;
  object-fit: cover;
  object-position: 50% 14%;
}

.hero-conteudo {
  display: grid;
  justify-items: start;
  margin-top: -6.5rem;
}

.manchete { font-size: clamp(2.25rem, 10.4vw, 3.75rem); }
.frase { display: block; }
.frase + .frase { margin-top: 0.16em; }
.p {
  display: inline-block;
  overflow: hidden;
  vertical-align: top;
  padding-bottom: 0.12em;
  margin-bottom: -0.12em;
}
.p > span { display: inline-block; }

.sublinha {
  background: linear-gradient(var(--caneta-clara), var(--caneta-clara)) no-repeat 0 96% / 100% 0.07em;
}

.apoio {
  max-width: 33em;
  margin-top: clamp(1.25rem, 2.6vw, 2rem);
  color: var(--nevoa);
  font-size: clamp(1.0625rem, 1.45vw, 1.25rem);
  line-height: 1.55;
}
.hero-botao { margin-top: clamp(1.75rem, 3vw, 2.5rem); }

.hero-base { margin-top: clamp(2.5rem, 5vw, 3.5rem); }
.ficha {
  display: grid;
  border-top: 1px solid var(--fio);
  font-size: 0.9375rem;
  line-height: 1.35;
}
.ficha li {
  display: flex;
  align-items: center;
  gap: 0.75rem;
  padding-block: 1rem;
  border-bottom: 1px solid var(--fio);
}
.ficha li:last-child { border-bottom: 0; }
.ficha li::before {
  content: "";
  flex: none;
  width: 6px;
  height: 6px;
  background: var(--caneta-clara);
}

/* Bloco 1 · quebra de padrão */
.quebra { background: var(--branco); }
.quebra-caixa { text-align: center; }
.quebra-titulo {
  max-width: 20em;
  margin-inline: auto;
  font-size: clamp(1.5rem, 2.8vw, 2.25rem);
}
.promessas {
  display: grid;
  justify-items: center;
  gap: 0.4em;
  margin-top: clamp(2.5rem, 5vw, 4rem);
  font-stretch: var(--larg);
  font-weight: var(--peso);
  font-size: clamp(1.875rem, 5.2vw, 4.25rem);
  line-height: 1.14;
  letter-spacing: -0.015em;
  text-wrap: balance;
  color: #7F889B;
}
.risco {
  background: linear-gradient(var(--caneta), var(--caneta)) no-repeat 0 52% / 100% 0.06em;
  -webkit-box-decoration-break: clone;
  box-decoration-break: clone;
}
.quebra-virada { margin-top: clamp(3rem, 6vw, 5rem); }
.quebra-virada::before {
  content: "";
  display: block;
  width: 3.5rem;
  height: 4px;
  margin: 0 auto clamp(1.5rem, 3vw, 2.25rem);
  border-radius: 2px;
  background: var(--caneta);
}
.quebra-resposta {
  max-width: 16em;
  margin-inline: auto;
  font-stretch: var(--larg);
  font-weight: var(--peso);
  font-size: clamp(1.875rem, 4.2vw, 3.25rem);
  line-height: 1.1;
  letter-spacing: -0.012em;
  text-wrap: balance;
}
.quebra-texto {
  max-width: 34em;
  margin: clamp(1.25rem, 2.4vw, 1.75rem) auto 0;
  font-size: 1.1875rem;
}

/* Bloco 2 · o mapa */
.mapa { background: var(--papel); }
.mapa-grade { display: grid; gap: clamp(2.5rem, 5vw, 4rem); }
.mapa-topo h2 { font-size: clamp(2rem, 4.6vw, 3.5rem); }
.mapa-topo p { max-width: 26em; margin-top: 1.5rem; font-size: 1.125rem; }

.eixos { display: grid; gap: 1rem; }
.eixo {
  position: relative;
  overflow: hidden;
  padding: clamp(1.5rem, 3.4vw, 2.75rem);
  border: 1px solid var(--linha);
  border-radius: var(--raio);
  background: var(--branco);
  box-shadow: 0 30px 60px -45px rgba(14, 26, 54, 0.35);
  transition: transform 0.45s var(--saida), box-shadow 0.45s var(--saida), border-color 0.3s;
}
.eixo:hover {
  transform: translateY(-4px);
  border-color: color-mix(in srgb, var(--caneta) 35%, var(--linha));
  box-shadow: 0 40px 70px -40px rgba(14, 26, 54, 0.45);
}
.eixo-num {
  position: relative;
  display: inline-block;
  padding: 0.2rem 0.7rem;
  border-radius: 999px;
  background: color-mix(in srgb, var(--caneta) 10%, var(--branco));
  color: var(--caneta);
  font-size: 0.875rem;
  font-weight: 650;
}
.eixo h3 { position: relative; margin-top: 1rem; font-size: clamp(1.625rem, 3vw, 2.25rem); }
.eixo-texto { position: relative; max-width: 29em; margin-top: 0.85rem; }

.diag {
  position: relative;
  margin-top: 1.75rem;
  padding: 1.35rem 1.5rem;
  border-radius: 10px;
  background: var(--papel);
  color: var(--grafite);
  font-size: 0.875rem;
  line-height: 1.3;
}

.diag-frase { display: grid; gap: 1.1rem; }
.diag-frase p { display: flex; align-items: flex-end; gap: 0.5em; }
.diag-frase i {
  flex: 1;
  height: 1.3em;
  border-bottom: 2px solid var(--caneta);
  transform-origin: left;
}

.diag-funil { display: grid; gap: 0.8rem; }
.diag-funil li { display: grid; gap: 0.3rem; }
.diag-funil li::after {
  content: "";
  width: var(--p);
  height: 10px;
  border-radius: 3px;
  background: var(--caneta);
  transform-origin: left;
}
.diag-funil li:nth-child(2)::after { opacity: 0.74; }
.diag-funil li:nth-child(3)::after { opacity: 0.52; }
.diag-funil li:nth-child(4)::after { opacity: 0.34; }

.diag-semanas {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 6px;
}
.diag-semanas span { padding-bottom: 0.2rem; font-size: 0.75rem; }
.diag-semanas i {
  height: 2rem;
  border: 1px solid var(--caneta);
  border-radius: 4px;
  background: color-mix(in srgb, var(--caneta) 18%, var(--branco));
}

.desfecho {
  margin-top: 1rem;
  padding: clamp(2rem, 6vw, 5rem);
  border-radius: var(--raio);
  text-align: center;
  background:
    radial-gradient(90% 140% at 50% 0%, rgba(35, 70, 224, 0.55), transparent 60%),
    var(--tinta);
}
.desfecho p {
  max-width: 20em;
  margin-inline: auto;
  font-stretch: var(--larg);
  font-weight: var(--peso);
  font-size: clamp(1.5rem, 3.4vw, 2.75rem);
  line-height: 1.1;
  letter-spacing: -0.012em;
  text-wrap: balance;
}
.prazo {
  position: relative;
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  margin-top: clamp(2.5rem, 5vw, 3.5rem);
  font-size: 0.9375rem;
  font-weight: 600;
}
.prazo::before {
  content: "";
  position: absolute;
  inset: 6px calc(100% / 6) auto calc(100% / 6);
  height: 2px;
  background: var(--caneta-clara);
  transform-origin: left;
}
.prazo li { position: relative; padding-top: 1.75rem; }
.prazo li::before {
  content: "";
  position: absolute;
  top: 0;
  left: calc(50% - 7px);
  width: 14px;
  height: 14px;
  border: 2px solid var(--caneta-clara);
  border-radius: 50%;
  background: var(--tinta);
}

/* Bloco 3 · quem conduz */
.conduz {
  padding-block: clamp(4rem, 8vw, 6.5rem);
  background: linear-gradient(180deg, var(--tinta), var(--noite));
}
.conduz-grade { display: grid; gap: 3rem; }
.conduz-foto {
  position: relative;
  margin: 0 0.9rem 0.9rem 0;
  aspect-ratio: 4 / 5;
}
.conduz-foto::before {
  content: "";
  position: absolute;
  inset: 0.9rem -0.9rem -0.9rem 0.9rem;
  border: 1px solid var(--caneta-clara);
  border-radius: var(--raio);
}
.conduz-foto img {
  position: relative;
  width: 100%;
  height: 100%;
  border-radius: var(--raio);
  object-fit: cover;
  object-position: 50% 10%;
}
.conduz-texto { display: grid; align-content: center; justify-items: start; }
.conduz-texto > * { width: 100%; }
.conduz-texto h2 { font-size: clamp(2.25rem, 5vw, 3.75rem); }
.conduz-crm {
  display: inline-block;
  width: auto;
  margin-top: 1.1rem;
  padding: 0.3rem 0.85rem;
  border: 1px solid var(--caneta-clara);
  border-radius: 999px;
  color: var(--caneta-clara);
  font-size: 0.9375rem;
  font-weight: 600;
}
.conduz-bio { max-width: 27em; margin-top: 1.5rem; color: var(--papel); font-size: clamp(1.125rem, 1.6vw, 1.3125rem); line-height: 1.5; }
.conduz-texto .botao { margin-top: clamp(2.25rem, 4vw, 3rem); }

.numeros {
  margin-top: clamp(2.25rem, 4vw, 3rem);
  border-collapse: collapse;
  text-align: left;
}
.numeros thead th {
  padding-bottom: 0.7rem;
  color: var(--nevoa);
  font-size: 0.8125rem;
  font-weight: 500;
}
.numeros tbody tr { border-top: 1px solid var(--fio); }
.numeros tbody th, .numeros tbody td { padding-block: 1.25rem; vertical-align: top; }
.numeros tbody th { width: 38%; padding-right: 1.25rem; color: var(--nevoa); font-weight: 400; }
.numeros td { color: var(--nevoa); line-height: 1.35; }
.numeros strong {
  display: block;
  color: var(--papel);
  font-stretch: var(--larg);
  font-weight: var(--peso);
  font-size: clamp(1.75rem, 3.6vw, 2.5rem);
  line-height: 1.1;
  letter-spacing: -0.01em;
}
.numeros td[style]::after {
  content: "";
  display: block;
  width: var(--p);
  min-width: 10px;
  height: 6px;
  margin-top: 0.75rem;
  border-radius: 3px;
  background: var(--caneta-clara);
  transform-origin: left;
}
.numeros-nota {
  max-width: 38em;
  padding-top: 1.25rem;
  border-top: 1px solid var(--fio);
  color: var(--nevoa);
  font-size: 0.875rem;
  line-height: 1.5;
}

/* Bloco 4 · para quem é */
.publico { background: var(--papel); }
.publico-titulo {
  max-width: 22ch;
  margin-inline: auto;
  margin-bottom: clamp(1.75rem, 4vw, 3rem);
  text-align: center;
  font-size: clamp(1.875rem, 4vw, 3rem);
}
.publico-grade { display: grid; gap: 1rem; }
.publico-col {
  padding: clamp(1.75rem, 4.4vw, 3.5rem);
  border-radius: var(--raio);
}
.publico-sim {
  background: var(--caneta);
  color: var(--branco);
}
.publico-nao { border: 1px solid var(--linha); background: var(--branco); color: var(--grafite); }
.publico-col h3 { font-size: clamp(1.625rem, 3vw, 2.25rem); }
.publico-col ul { display: grid; margin-top: clamp(1.5rem, 3vw, 2.25rem); }
.publico-col li {
  display: grid;
  grid-template-columns: 1.5rem 1fr;
  gap: 0.9rem;
  padding-block: 1rem;
  border-top: 1px solid rgba(255, 255, 255, 0.28);
  font-size: 1.125rem;
  line-height: 1.4;
}
.publico-nao li { border-top-color: var(--linha); }
.publico-col li::before {
  content: "";
  width: 1.5rem;
  height: 1.5rem;
  margin-top: 0.05rem;
  background: no-repeat center / contain;
}
.publico-sim li::before {
  background-image: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 22 22'%3E%3Cpath d='M4 11.5l4.5 4.5L18 6.5' fill='none' stroke='%23FFFFFF' stroke-width='2.4'/%3E%3C/svg%3E");
}
.publico-nao li::before {
  background-image: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 22 22'%3E%3Cpath d='M5.5 5.5l11 11M16.5 5.5l-11 11' fill='none' stroke='%23586176' stroke-width='2'/%3E%3C/svg%3E");
}

/* Fechamento */
.fecho { padding-block: clamp(4.5rem, 10vw, 8rem) clamp(5rem, 11vw, 9rem); }
.fecho-luz {
  top: auto;
  bottom: -45%;
  right: -20%;
  -webkit-mask-image: linear-gradient(180deg, transparent 0, #000 45%);
  mask-image: linear-gradient(180deg, transparent 0, #000 45%);
}
.fecho-foto { display: none; }
.fecho-caixa { display: grid; justify-items: start; }
.fecho-titulo { font-size: clamp(1.875rem, 4vw, 3rem); }
.fecho-lista {
  width: 100%;
  margin-top: clamp(1.75rem, 3vw, 2.25rem);
  border-top: 1px solid var(--fio);
}
.fecho-lista li {
  display: flex;
  align-items: center;
  gap: 0.9rem;
  padding-block: 1rem;
  border-bottom: 1px solid var(--fio);
  font-size: clamp(1.125rem, 1.6vw, 1.3125rem);
  line-height: 1.35;
}
.fecho-lista li::before {
  content: "";
  flex: none;
  width: 0.5rem;
  height: 0.5rem;
  background: var(--caneta-clara);
}
.fecho-regra { margin-top: 1.25rem; color: var(--nevoa); font-size: 1.0625rem; }
.fecho-caixa .botao { margin-top: clamp(2rem, 4vw, 2.75rem); }

/* Rodapé */
.rodape {
  padding-block: 2rem;
  border-top: 1px solid var(--fio);
  background: var(--noite);
  color: var(--nevoa);
  font-size: 0.875rem;
}
.rodape-grade { display: flex; flex-wrap: wrap; align-items: center; justify-content: space-between; gap: 1rem 2rem; }
.rodape .marca { color: var(--papel); }

/* Celular: um eixo central só, com a hierarquia de títulos corrigida */
@media (max-width: 39.99rem) {
  .hero-conteudo { justify-items: center; text-align: center; margin-top: -5.5rem; }
  .manchete { font-size: clamp(2rem, 9.4vw, 2.5rem); line-height: 1.1; }
  .apoio { max-width: 24em; font-size: 1rem; text-wrap: pretty; }
  .hero-conteudo > .botao { width: 100%; }
  .ficha li { justify-content: center; }
  .hero { padding-bottom: 3rem; }

  /* Sem marca no topo: a tarja só existe quando traz o botão, e ele ocupa a largura toda */
  .topo .marca { display: none; }
  .topo-grade { min-height: 4rem; }
  .topo .botao-mini { width: 100%; }
  .topo:not(.com-botao) {
    background: transparent;
    border-bottom-color: transparent;
    -webkit-backdrop-filter: none;
    backdrop-filter: none;
  }

  .quebra-titulo { font-size: 1.625rem; max-width: 14em; }
  .promessas { font-size: 1.5rem; margin-top: 2rem; }
  .quebra-resposta { font-size: 2.125rem; }
  .quebra-texto { max-width: 26em; font-size: 1.0625rem; text-wrap: pretty; }

  .mapa-topo { text-align: center; }
  .mapa-topo h2 { font-size: 1.875rem; max-width: 12em; margin-inline: auto; }
  .mapa-topo p { margin-inline: auto; font-size: 1.0625rem; text-wrap: pretty; }

  .conduz-texto { justify-items: center; text-align: center; }
  .conduz-texto h2 { font-size: 2.25rem; }
  .conduz-bio { margin-inline: auto; font-size: 1.0625rem; text-wrap: pretty; }

  .publico-titulo { font-size: 1.75rem; }

  .fecho-caixa { justify-items: center; text-align: center; }
  .fecho-titulo { font-size: 1.875rem; max-width: 12em; }
  .fecho-lista { text-align: left; }
  .fecho-lista li { font-size: 1.0625rem; }

  .rodape-grade { justify-content: center; text-align: center; }
}

/* Telas largas */
@media (min-width: 40rem) {
  .botao { width: auto; }
  .publico-grade { grid-template-columns: 1fr 1fr; }
  .ficha { grid-auto-flow: column; grid-auto-columns: 1fr; }
  .ficha li { padding: 1.35rem 1.25rem 1.6rem; border-bottom: 0; border-left: 1px solid var(--fio); align-items: flex-start; }
  .ficha li::before { margin-top: 0.45em; }
  .ficha li:first-child { padding-left: 0; border-left: 0; }
}

@media (min-width: 56.25rem) {
  .hero { min-height: 100svh; grid-template-rows: 1fr auto; }
  .hero-foto {
    position: absolute;
    right: max(0px, calc((100vw - 80rem) / 2));
    bottom: 0;
    height: min(94%, 58rem);
    aspect-ratio: 2 / 3;
    -webkit-mask-image: radial-gradient(ellipse 50% 54% at 50% 46%, #000 38%, transparent 100%), linear-gradient(180deg, transparent 0, #000 16%, #000 100%);
    mask-image: radial-gradient(ellipse 50% 54% at 50% 46%, #000 38%, transparent 100%), linear-gradient(180deg, transparent 0, #000 16%, #000 100%);
    -webkit-mask-composite: source-in;
    mask-composite: intersect;
  }
  .hero-foto img { object-position: 50% 0; }
  .hero-conteudo { align-content: center; margin-top: 0; padding-top: 7rem; }
  .hero-conteudo > * { max-width: min(44rem, 52%); }
  .hero-conteudo > .manchete { max-width: min(54rem, 62%); }
  .manchete { font-size: clamp(2.75rem, 4.4vw, 4.25rem); }
  .hero-luz { top: -25%; right: -12%; }

  .mapa-grade { grid-template-columns: 0.82fr 1fr; align-items: start; }
  .mapa-topo { position: sticky; top: 7.5rem; }
  .eixo { padding-right: clamp(2rem, 5vw, 4rem); }

  .conduz-grade { grid-template-columns: 0.78fr 1fr; gap: clamp(3.5rem, 7vw, 7rem); align-items: center; }

  .fecho-foto {
    display: block;
    position: absolute;
    z-index: -1;
    right: max(0px, calc((100vw - 80rem) / 2));
    bottom: 0;
    height: 100%;
    aspect-ratio: 2 / 3;
    opacity: 0.92;
    -webkit-mask-image: radial-gradient(ellipse 44% 52% at 50% 48%, #000 34%, transparent 100%), linear-gradient(180deg, transparent 0, #000 22%, #000 100%), linear-gradient(90deg, transparent 0, #000 22%, #000 78%, transparent 100%);
    mask-image: radial-gradient(ellipse 44% 52% at 50% 48%, #000 34%, transparent 100%), linear-gradient(180deg, transparent 0, #000 22%, #000 100%), linear-gradient(90deg, transparent 0, #000 22%, #000 78%, transparent 100%);
    -webkit-mask-composite: source-in, source-in;
    mask-composite: intersect, intersect;
  }
  .fecho-foto img { width: 100%; height: 100%; object-fit: cover; }
  .fecho-caixa > * { max-width: min(34rem, 56%); }
}

/* Movimento. Tudo aqui dentro é opcional: sem JS ou com movimento reduzido,
   a página aparece no estado final. */
@media (prefers-reduced-motion: no-preference) {
  @keyframes sobe-palavra { from { transform: translateY(112%) rotate(4deg); } }
  @keyframes surge { from { opacity: 0; transform: translateY(18px); } }
  @keyframes traca { from { background-size: 0 0.07em; } }
  @keyframes foto-entra { from { opacity: 0; transform: scale(1.08); filter: blur(12px); } }
  @keyframes luz-respira { 50% { transform: scale(1.12) translate(-3%, 4%); opacity: 0.8; } }
  @keyframes pulso { 0% { box-shadow: 0 0 0 0 rgba(31, 203, 107, 0.5); } 100% { box-shadow: 0 0 0 22px rgba(31, 203, 107, 0); } }
  @keyframes deriva { to { transform: translateY(9%) scale(1.05); } }

  .p > span { animation: sobe-palavra 1s var(--saida) both; transform-origin: 0 100%; }
  .frase:nth-child(1) .p:nth-child(1) > span { animation-delay: 0.15s; }
  .frase:nth-child(1) .p:nth-child(2) > span { animation-delay: 0.21s; }
  .frase:nth-child(1) .p:nth-child(3) > span { animation-delay: 0.27s; }
  .frase:nth-child(1) .p:nth-child(4) > span { animation-delay: 0.33s; }
  .frase:nth-child(1) .p:nth-child(5) > span { animation-delay: 0.39s; }
  .frase:nth-child(1) .p:nth-child(6) > span { animation-delay: 0.45s; }
  .frase:nth-child(2) .p:nth-child(1) > span { animation-delay: 0.7s; }
  .frase:nth-child(2) .p:nth-child(2) > span { animation-delay: 0.76s; }
  .frase:nth-child(2) .p:nth-child(3) > span { animation-delay: 0.82s; }
  .frase:nth-child(2) .p:nth-child(4) > span { animation-delay: 0.88s; }
  .frase:nth-child(2) .p:nth-child(5) > span { animation-delay: 0.94s; }
  .sublinha { animation: traca 0.8s var(--saida) 1.55s both; }

  .topo { animation: surge 0.8s var(--saida) both; }
  .apoio { animation: surge 0.9s var(--saida) 1.05s both; }
  .hero-botao { animation: surge 0.9s var(--saida) 1.2s both; }
  .ficha li { animation: surge 0.8s var(--saida) 1.35s both; }
  .ficha li:nth-child(2) { animation-delay: 1.43s; }
  .ficha li:nth-child(3) { animation-delay: 1.51s; }
  .ficha li:nth-child(4) { animation-delay: 1.59s; }
  .hero-foto { animation: foto-entra 1.6s var(--saida) 0.1s both; }
  .hero-luz { animation: luz-respira 12s ease-in-out infinite; }

  .botao-pulso::before {
    content: "";
    position: absolute;
    inset: 0;
    border-radius: inherit;
    animation: pulso 2.4s var(--saida) 2.2s infinite;
  }

  @supports (animation-timeline: scroll()) {
    .hero-foto img {
      animation: deriva linear both;
      animation-timeline: scroll(root);
      animation-range: 0 100vh;
    }
  }

  .js [data-ver="sobe"] {
    opacity: 0;
    transform: translateY(24px);
    transition: opacity 0.9s var(--saida), transform 0.9s var(--saida);
  }
  .js [data-ver="sobe"].visto { opacity: 1; transform: none; }

  /* Promessas riscadas */
  .js .promessas { color: var(--tinta); transition: color 0.9s 1s; }
  .js .promessas .risco { background-size: 0 0.06em; transition: background-size 0.85s var(--saida) 0.25s; }
  .js .promessas li + li .risco { transition-delay: 0.85s; }
  .js .promessas.visto { color: #7F889B; }
  .js .promessas.visto .risco { background-size: 100% 0.06em; }

  /* Eixos */
  .js .eixo { opacity: 0; transform: translateY(32px); }
  .js .eixo.visto {
    opacity: 1;
    transform: none;
    transition: opacity 0.9s var(--saida), transform 0.9s var(--saida), box-shadow 0.45s var(--saida), border-color 0.3s;
  }
  .js .eixo.visto:hover { transform: translateY(-4px); transition-duration: 0.45s; }

  .js .diag-frase i { transform: scaleX(0); transition: transform 0.8s var(--saida) 0.5s; }
  .js .diag-frase p + p i { transition-delay: 0.85s; }
  .js .visto .diag-frase i { transform: none; }

  .js .diag-funil li::after { transform: scaleX(0); transition: transform 0.8s var(--saida) 0.45s; }
  .js .diag-funil li:nth-child(2)::after { transition-delay: 0.6s; }
  .js .diag-funil li:nth-child(3)::after { transition-delay: 0.75s; }
  .js .diag-funil li:nth-child(4)::after { transition-delay: 0.9s; }
  .js .visto .diag-funil li::after { transform: none; }

  .js .diag-semanas i {
    background: var(--branco);
    border-color: var(--linha);
    transition: background-color 0.3s, border-color 0.3s;
    transition-delay: calc(0.45s + var(--i, 0) * 0.07s);
  }
  .js .visto .diag-semanas i {
    background: color-mix(in srgb, var(--caneta) 18%, var(--branco));
    border-color: var(--caneta);
  }

  /* 30, 60, 90 dias */
  .js .desfecho > p { opacity: 0; transform: translateY(18px); transition: opacity 0.9s var(--saida), transform 0.9s var(--saida); }
  .js .prazo::before { transform: scaleX(0); transition: transform 1.6s var(--saida) 0.35s; }
  .js .prazo li { opacity: 0; transition: opacity 0.5s 0.7s; }
  .js .prazo li::before { transform: scale(0); transition: transform 0.5s var(--saida) 0.7s; }
  .js .prazo li:nth-child(2), .js .prazo li:nth-child(2)::before { transition-delay: 1.1s; }
  .js .prazo li:nth-child(3), .js .prazo li:nth-child(3)::before { transition-delay: 1.5s; }
  .js .desfecho.visto > p { opacity: 1; transform: none; }
  .js .desfecho.visto .prazo::before { transform: none; }
  .js .desfecho.visto .prazo li { opacity: 1; }
  .js .desfecho.visto .prazo li::before { transform: none; }

  /* Retrato */
  .js .conduz-foto img { clip-path: inset(100% 0 0 0 round 14px); transition: clip-path 1.3s var(--saida); }
  .js .conduz-foto::before { opacity: 0; transform: translate(-0.9rem, -0.9rem); transition: opacity 0.8s 0.7s, transform 1s var(--saida) 0.7s; }
  .js .conduz-foto.visto img { clip-path: inset(0 round 14px); }
  .js .conduz-foto.visto::before { opacity: 1; transform: none; }

  /* Números */
  .js .numeros tbody tr { opacity: 0; transform: translateY(12px); transition: opacity 0.7s var(--saida), transform 0.7s var(--saida); }
  .js .numeros tbody tr:nth-child(2) { transition-delay: 0.15s; }
  .js .numeros tbody tr:nth-child(3) { transition-delay: 0.3s; }
  .js .numeros td[style]::after { transform: scaleX(0); transition: transform 1.4s var(--saida) 0.5s; }
  .js .numeros.visto tbody tr { opacity: 1; transform: none; }
  .js .numeros.visto td[style]::after { transform: none; }

  /* Para quem é */
  .js .publico-col { opacity: 0; transform: translateY(28px); transition: opacity 0.9s var(--saida), transform 0.9s var(--saida); }
  .js .publico-nao { transition-delay: 0.15s; }
  .js .publico-col li { opacity: 0; transform: translateX(-12px); transition: opacity 0.6s var(--saida) 0.35s, transform 0.6s var(--saida) 0.35s; }
  .js .publico-col li:nth-child(2) { transition-delay: 0.45s; }
  .js .publico-col li:nth-child(3) { transition-delay: 0.55s; }
  .js .publico-grade.visto .publico-col, .js .publico-grade.visto li { opacity: 1; transform: none; }
}

@media (prefers-reduced-motion: reduce) {
  .botao, .botao-icone, .topo, .eixo { transition: none; }
}